Global Array Marketing, LLC

Marketing with a conscience
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Like the circles that expand from the center of location where a pebble is tossed into the water, you need to know who will be touched by your business as it expands.


Global Array Marketing is a web-based business, and is different from most "brick and mortar" businesses.  However, as an example of how we can serve a traditional business, we have included examples of what our client web sites can present.


One of the great advantages of an online presence is that your customers can find and get in touch with you.  Before the Internet, businesses had to count on drive-by traffic and printed advertising to make sure people knew where the business was located. 


Television was, and still is, too expensive for most small businesses and radio lacks the visual impact to get customers to the business location.  How many times have to heard an ad on the radio while driving in your car?  Try writing down directions...OK, you've been there.

Recently, I was late to an appointment because I was following written directions.  It would have been much better if I had Internet-generated directions with a map and turn-by-turn notes. All of this can be included on your web site. And, if you move or expand, it's easy to make the modifications.

We know of one small business that used Yellow Pages, and had to pay a full year for an ad that had the wrong phone number! Again, with web advertising,  that won't happen. We also have a lot of experience with printed ads.  You have print submission deadlines; expensive cost differences for changes; and inflexible guidelines for publication.  What if, in the middle of an ad campaign, you want to run a special?  Too bad. 


With Internet marketing, we can make changes quickly and easily. This is why working with Global Array Marketing makes sense.  We have the small business experience to offer you solid service at affordable pricing.

 


Location, Location, Location...

 

Location is important to a small business.  Most owners want to be on a busy street in a convenient location.  We are located in Milwaukee, WI close to major freeways, but, we are in a virtual business world where any person with a computer can find us.


You have worked hard to set up your location.  We can help you expand that physical location to a much larger area.  You can also expand your focus as your business grows.

 

 


Gathering Information...

 

How do you find out about your customers? Large companies use surveys and complex research databases.  You can use a very effective method to find out who your customers are and what they want.


One traditional company found out that people were using their products for totally different uses than the company was advertising.  The company expanded their products to reflect this alternate use, and they have grown a whole new line of products.

Please fill out the questionair below if you have any questions about online marketing in general or about Global Array Marketing specifically.


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